Don’t focus on symptoms, but focus on structures that accelerate innovation, Nina says. Nina Eichholz has been consulting leaders on how to accelerate innovation and drive change for years. “Leaders ask the wrong questions and neglect structural demands when they digitize. Digitalization isn’t about hiring the best talent and expecting them to dissolve silos, build a “trust culture” for more ownership, or make the company “more agile.” Rather, leaders should focus on identifying root causes that hinder speed, innovation, learning, and growth.

We can have the best talent in the world, but if we don’t understand how the organization works, what market challenges need to be addressed, and what structure is required to enable effective team learning that can iterate to address market challenges, we won’t digitize successfully, says Nina.

About Nina:

She is a founder of several start-ups, a certified business coach and knows the consulting business like the back of her hand as she’s worked at Siemens In-house consulting for many years. As an entrepreneur, engineer, and consultant for modern organizational development, she knows every side of value creation. She has supported medium-sized businesses and large corporations in digitizing, and improving their positioning on the market.